RISE is redefining the youth soccer experience in Houston. A full-service soccer club, its programming serves players of all levels—from recreational to college-bound. Through mergers, RISE has become Houston’s largest youth soccer club, so it was time for an updated look. While working at DesignGood, I designed RISE’s website and other fun projects. Their website, tournament logos, selfie backgrounds, and presentation slides are featured here.
RISE’s previous website was overloaded with unorganized content and relied heavily on buried, downloadable documents for important information, causing high bounce rates and complaints from parents.
I restructured the content into easily digestible sections with clear calls to action, creating a deliberate user journey. The previously buried downloads were replaced with easily editable charts, and the layout was designed to be adaptable and flexible as the content evolves. The site is a vibrant and action-packed hub with killer photography, promising an enhanced user experience and increased engagement.
